05
TalkSwift
Brand Strategy · Identity · Product Design · Campaign2026
The problem
Most language apps feel like software. The ones people stick with feel like a conversation.
TalkSwift needed an identity and product experience that made learning feel human and continuable — across mobile, desktop, campaigns and brand touchpoints — without becoming a different personality on each surface.
The solution
A brand and product system where every screen feels like the same encouraging voice.
Positioning, identity, user-journey mapping, interface components, mobile and desktop experiences, campaign layouts and brand applications — all built from one visual hierarchy so the product stays approachable at every touchpoint without losing credibility at scale.
Scope
Brand identity · user journey · UI system · mobile and desktop experience · campaign applications
Role
Independent — strategy, visual system and interface design
